Tech startups, transportation startups, financial startups – these are the types of new businesses that dominate the news these days. Every year, though, tens of thousands of new eateries open their doors throughout the world. Most of them begin with bare-bones budgets and skeleton staffs, but restaurant entrepreneurs seldom receive the same level of assistance and resources as their more well-known startup counterparts. In order to be successful when you open your restaurant, you must take the necessary steps to analyze your financial condition and make long-term plans.
1. Have a Plan
As much as you would like to have a custom-built facility that is a great match for your brand and restaurant character, you do not have the resources to do so at this moment due to financial constraints. Instead of incurring as much construction costs as possible, you may want to consider relocating into a building that has already been utilized as a restaurant if you have the chance.
Unfortunately, because they hire a contractor to manage the process, many restaurant owners are completely uninformed of where a major percentage of their construction spending is being spent on a daily basis. However, although this is unquestionably convenient, it usually makes it impossible to identify where your money is actually being spent. Instead, employ individual craftspeople and then hire a contractor to manage the entire process from beginning to finish. As a consequence, you will know exactly how much each service will cost in advance, eliminating inflation caused by the contractor’s overhead. You will also have the ability to choose the most qualified service providers for the job.
2. Kitchen Equipment
For every prospective restaurateur, new restaurant equipment is a source of excitement since it is shiny, packed with fascinating features, and exudes professionalism. Visiting a commercial kitchen showroom is akin to visiting a luxury automobile dealership in terms of how it dazzles and entices the consumer to come in and view the products on display. The cost of purchasing new restaurant equipment, on the other hand, is unreasonably high. It is possible that it may cost more than $500,000 to completely outfit a commercial kitchen with brand-new equipment; but, just like with luxury vehicles, once kitchen equipment leaves the lot, its value immediately drops.
3. Cooking Tools
Instead, you should acquire gently used cooking equipment from a local seller to start your first restaurant. The cost of secondhand burners, ovens, fryers, and other comparable products is significantly less expensive when compared to the pricing of brand-new equipment. Furthermore, you may be able to negotiate the retention of any equipment that is still in the hands of your business. In comparison to acquiring new equipment from the ground up, repairing older versions using commercial kitchen replacement parts is considerably more cost-effective in the long run. They are highly essential cost-saving measures for new restaurant owners, as evidenced by the fact that they are not trivial savings.
4. Use of Linens
Linens are supplied in all of the fanciest restaurants — but your place does not have to be a high-end institution in order to provide these services. In spite of the fact that linens appear to be a low-cost item at first look, they require extensive maintenance that is both time-consuming and expensive. In the restaurant industry, linens are frequently mistreated. When they are exposed to food, they become discolored and dirty very quickly. To keep up with demand, they must be cleaned, sterilized, and replaced on a frequent basis. It is highly recommended that you do away with linens if there is no white-glove service available. Save them for rare events such as catering and instead invest in visually appealing tabletops to replace them.
5. Food Selection and Suppliers
For many businesses, keeping expenditures under control is essential to their long-term survival. Despite this, many businesses overspend on food and serve subpar meals. Keeping food expenses under control in a corporate setting can be challenging, but there is a strategy that can be used to keep food expenditures under control.
Take a look at your alternatives and try to avoid overpaying. To begin, avoid the temptation to purchase food from a high-end, upmarket establishment. Make touch with farmers and cooperatives in your community. Identify and cultivate connections with a number of suppliers, with whom you may work to achieve price lock-ins.
Take a look at the options on your menu. To make the purchasing and preparation procedure more efficient, reduce the number of alternatives accessible.
Identify the areas where trash is generated. Examine how much food is being returned to the kitchen and, if required, adjust your serving sizes. If you lower the serving size while keeping the cost the same, your profit margins will improve.
6. Remodeling and Decorating Initiatives
Whether a firm is just renovating or totally constructing a place, beautifying the dining room is a significant financial investment for the organization. It doesn’t take long for these costs to accumulate and deplete the already meager initial budget that was set aside.
While rushing to get everything just right, entrepreneurs often lose sight of the reality that concentrating on a few high-impact issues can provide large returns on their initial financial commitment. Starting with paint colors and finishes, decent lighting, some reasonably priced landscaping, suitable industrial furniture, and interesting upholstery options, entrepreneurs may help their new restaurant achieve a wonderful ambiance at a reasonable cost.
Keeping in mind their average meal pricing and allocating a suitable amount of money for decorating are important considerations for new businesses. One of the most important things to remember is to make memorable statements without going overboard with the expenditure. Websites such as Pinterest are excellent resources for finding low-cost decorating ideas.
7. Sales and Marketing Operations
The tendency for businesses to overspend in sales and marketing is extremely common, especially if the field is not one with which they are intimately aware. It is not uncommon for businesses to be thrilled when they obtain venture capital investment. They feel the time has come to spend, spend, and spend some more, and advertising looks to be a viable alternative for them to pursue. The company’s reputation may suffer if it is forced to pay a significant repair bill shortly after going public.
You can hand out flyers to local businesses to generate interest. Create a strong network of individuals to help you spread the word about your suggestions. To build interest, start a debate on your website’s blog and social media sites and invite others to participate. Ads on low-cost social media sites such as Facebook and Twitter to highlight the best performers are being run right now. Television advertising is still effective, but it is not necessarily the best place to start when developing a marketing strategy, especially if you want to avoid overspending on your marketing budget.
8. Energy Savings
Among the many ways that new restaurants may employ to decrease their energy costs are the ones listed below:
Cleaning and maintaining kitchen equipment should be a priority. It is more efficient for kitchen equipment that is clean to operate, which means that it will not spend excessive amounts of power.
Organize the space in your kitchen to make it more functional. Cooking appliances such as ovens and freezers, as well as dishwashers and ice makers, should not be placed next to one another.
Make a financial investment in LED bulbs. LEDs have advanced significantly in recent years. You may purchase them in whatever color and intensity you choose, allowing you to carefully adjust the lighting in your restaurant while also significantly decreasing your business’s energy use.
Turn off any equipment that isn’t strictly necessary. In the event that you aren’t currently cooking anything, deep fryers should not be utilized during the inspection. Maintain an ecologically responsible attitude in your restaurant’s water and energy consumption.
Restaurants are among the most exciting and gratifying new businesses to establish because of their high potential for growth. These are also some of the most difficult to get started in. Keep in mind that, while establishing a restaurant entails a significant amount of fees, it is important to have enough cash on hand to handle any unanticipated expenses that may arise throughout the course of the business. It is more likely that you will achieve restaurant success if you plan ahead of time and adhere to your budget. You should also set aside some money in case of unforeseen costs.