Why a Little Paranoia in Online Reputation Management & Brand Monitoring is a Good Thing

Why a Little Paranoia in Online Reputation Management & Brand Monitoring is a Good Thing

Though it may be hard to put a monetary value on it, your business’ reputation and brand image are vital assets. As such, when it comes to maintaining your online presence, paranoia should strike deep. Everybody look what’s going down… -Buffalo Springfield Everywhere we turn these days, there continues to be a seemingly never-ending stream … Read more

Is Social Media Killing Traditional Business Networking?

Is Social Media Killing Traditional Business Networking?

Social media is being touted as the holy grail of business marketing and communications. While these platforms may bring your business some measure of ROI (if used properly), there’s still nothing like traditional business networking via email, personal phone calls, and face-to-face meetings. Yesterday, this infographic was posted over at Mashable depicting, quite poignantly, the … Read more