Magento vs Shopify – Which Is the Right Platform for You?

These two are like other CMS that you can use for your online store also. Between this two, Magento is a free open-source platform like WordPress. Shopify is not a free platform; you need to pay monthly to run your store.

In this article, we will discuss the pros and cons of both Shopify and Magento. After reading this article you will be able to choose the right one for your business.

Magento Pros:

Cost:

In comparison, Magento is cheaper than Shopify. You can download it for free. But you need the basic things like domain name, hosting, theme to start the online store. When your business is growing you need to upgrade the plan for better scalability.

Help And Support:

As it is a user-community based platform there are many user guides available. Those guides will help you step-by-step to set up your store. Also, they provide 24*7 support assistants. 

Management of the Products

A good platform for Ecommerce stores always serves better for product listing and maintenance. You can get these facilities in Magento. Without any hassle you can manage your products on Magento.

Operating Multiple Store  

Not many platforms offer these facilities of operating many stores simultaneously. But there are built-in functions in Magento to run several stores in tandem. 

SEO

Magento suppressed Shopify in the SEO department. Many on-page SEO parameters like URL, ALT text etc. are added and updated on Magento easily.

Magento Cons:

Ease of use

Setting up your store in Magento is not very easy. You must have a minimum coding knowledge to build your store. Otherwise, you have to hire a professional coder for this task.

Theme Availability

There are two types of themes available in Magento. Ready made themes that are starting from $100 and the custom themes. The problem is that, only the premium themes are suitable for big businesses. But those themes need developers to customize and the price starts from $600.

Sales tools:

Sales tools are very important for any Ecommerce platform. When the topic comes to conversion Ecommerce store and sales tools/apps go hand-in-hand. There are some good sales tools in Magento.

But comparatively Magento has fewer effective sales tools than Shopify.

Shopify Pros

Ease of Use  

After paying their charges, setting up the store is very easy. The drag and drop features will enable you to design your store without any hassle. Unlike Magento, you don’t need developing skills for site designing. If you still face any hassle, you can seek assistance from Shopify SEO services.

Theme Collection

Shopify has a huge collection of themes from low to high prices. You don’t need to customize everything for a good-looking view of your website. Changing the color, adding a new page, embedding social feeds, everything is very easy to control in Shopify themes.

Better Scalability

When your business is growing, Shopify helps you more than another platform. You just need to upgrade the hosting plan; rest things will be taken care of by their expert team. 

Marketing Features

There are many good quality marketing tools in Shopify. By integrating Shopify apps, you can sell directly on Facebook and Instagram. Other marketing features like email campaigns can easily setup in Shopify.
In this section Shopify is far ahead than Magento.

Shopify Cons:

Payment option and Transaction fee

Shopify has its own payment gateway “Shopify Payment”. No transaction fee will be charged if you use Shopify Payment. For other payment gateways you have to pay Shopify according to your plan. Like, Shopify basic charges 2.9%+ 30 Cent per transaction. In terms of payment gateway numbers, Shopify is behind Magento. Magento offers more than 150 payment gateways and Shopify supports over 100 payment gateways.

Installation Charge  

For beginners Shopify might be costly. From the basic to advanced Shopify charges $29 to $299 per month. Comparatively Magento installation fee is fewer than Magento. You have to pay $9.95 to $29.95 per month for their start up to GoGeek plan.

Magento vs Shopify Final Verdict:

From the above discussion you already understood which platform is perfect for your business. If you are a technical guy or have enough tech support who wants to start your own business without investing much then Magento can be your perfect solution. If you are a non-technical guy without any support then just go for Shopify. Pay their monthly charges and set up your store with their assistance.